I guess the fates had something else to say. We have our plan, we know what we want to do, if people help us out then that’s great. We thought we were going into something of a depressed market, and we decided to just do our best. Surprised? Absolutely, you know all the research we’d been doing and all the people we talked to said that Kickstarter was way down, and that there had been only five or six video game projects in 2014 that had funded over around $350,000 dollars. Mitch Gitelman: It was an hour and forty-five minutes actually.
GameWatcher: Were you surprised by just how quickly you met your target goal for Hong Kong? We worked out our budgeting, planning and stuff, and it felt like a real different animal to us this time around. I think that’s the key actually, releasing two Kickstarter games and doing our damnedest to exceed our backers’ expectations, we really understood how to do it this time. With Hong Kong we knew the score, we had earned our audience. Then we realised we might be in for a bit of a knife fight here if we want to make this game. With Golem Arcana, our second one that sold gangbusters on our first day, a hundred thousand dollars or so on the first day, and then the second day? Crickets. So there was no path, we were just making our own, making it up as we went. Mitch Gitelman: It’s funny, having lived through the two Kickstarters that we’ve done previously, this one was much more well planned! First off you’ve got to understand, when we did Shadowrun Returns, there had been only a tiny handful of video game companies, around ten I think, that had even done Kickstarter. You clearly feel quite comfortable with the process now.
GameWatcher: The first thing I noticed about your Kickstarter campaign for Shadowrun: Hong Kong was just how confidently structured it is. I chatted to a presumably very chuffed Mitch Gitelman, co-founder of Harebrained, about his team’s latest project. The fans are clearly wanting more – Shadowrun: Hong Kong reached its campaign goal in less than two hours. Now developer Harebrained Schemes is crowd-funding another entry in the franchise, this time moving the action across to the bustling, corporate-controlled metropolis of Hong Kong. Smartly-written cyberpunk RPGs with great characters and tight mechanics, both games did a terrific job of rooting you into the cut-throat, deadly world of the gun-for-hire shadowrunner. The first two Shadowrun games were excellent examples of what we at GameWatcher like to call ‘Kickstarter Done Right’.
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